Meet the powerful and smart alpha 7 AI Processor Gen8
With significant improvements to performance, faster processing from alpha 7 AI Processor Gen8 now delivers 4K picture quality with much better sharpness and depth than before.
The alpha 7 AI Processor Gen8 lights up yellow and colorful bolts of light shoot out from it.
*Compared to the same year entry level Smart TV alpha 5 AI Processor Gen6 based on internal spec comparison.
4K Super Upscaling brings every frame to life
LG's powerful processor boosts the resolution to the original quality. Enjoy 4K Super Upscaling enhanced resolution, brightness, and clarity.
Before and after comparison of how LG 4K Super Upscaling improves image quality. Two panels showing the same image of a colorful bird sitting on a branch in a forest, panel on the right is faded out.
*Image quality of upscaled content will vary based on the source resolution.
HDR10 Pro
Vibrant colours and brightness takes the screen resolution to new heights. Jump into elevated image quality with sharper contrast.
*HDR10 Pro is a technology developed by LG Electronics based on the standardized picture quality of standard 'HDR10'.
webOS Re:New Program logo and name with the CES Innovation Awards 2025 Honoree badge near it.
New upgrade every year for 5 years with award-winning webOS Re:New Program
Get the benefits from the latest features and software with annual upgrades. A CES Innovation Awardee for the cybersecurity category, feel safe knowing webOS keeps your privacy and data, secure.
*webOS Re:New Program applies to 2025 OLED/QNED/NanoCell/UHD TVs.
*The webOS Re:New Program supports a total of four upgrades over five years, the threshold is the pre-installed version of webOS, and upgrade schedule varies from month-end to year-start.
*Updates and the schedule to some features, applications, and services may vary by model and region.
*Upgrades available for 2022 OLEDs and 2023 UHD and above models.
With an LG Gallery+ subscription, discover 4000+ content to curate a space to your taste
*Available content may vary by country.
*Provided content is subject to change.
*4,000 pieces of content is only available in countries where webOS Pay is supported (Korea, USA, UK, and selected EU countries).
*A subscription to the LG Gallery+ service is required to access full content and features.
*A 1-month free trial is offered exclusively to customers with a subscription.
Style your space your way with diverse content to choose from
Browse through a massive library of content. From art, games, scenery, and more, discover a variety of curated visuals, all in one place.
Enjoy world-renowned artwork in your space
Surround yourself with the beauty of nature
Bring in a modern vibe with digital & 3D artwork
Create a fun atmosphere through diverse content
Personalise your space in countless ways
Customise your home gallery with your choice of music, visuals and more. Choose what you want to display on your TV depending on your current preferences.
Sync music and visuals to how you feel
Pair background music with visuals to set the mood to your liking. Choose from preset music or even connect your mobile device via Bluetooth to play your own tracks.
In einem Gaming-Raum zu Hause ist ein riesiger LG TV an der Wand montiert. Auf dem Bildschirm befinden sich Kunstwerke aus Assassin's Creed Shadows.
Enjoy auto-curated content, tailored to your tastes
Your TV gets to know your taste and preferences. By answering a series of questions, your TV can start serving you artwork that matches what you like.
*16 different profiles are provided, with content recommendations generated by matching data to each type of profile.
A wall-mounted LG TV with a cellphone in the foreground. The process of setting up Google Photos on the LG TV is shown.
Easily access Google Photos and showcase your memories
Conveniently connect your Google Photos account to your TV just by using your phone. Effortlessly personalise your space by using content from your own photo library.
*The feature works when logged in to your Google Photos account and you have at least 10 photos in the app.
In einem Gaming-Raum zu Hause ist ein riesiger LG TV an der Wand montiert. Auf dem Bildschirm befinden sich Kunstwerke aus Assassin's Creed Shadows.
Stay updated with an all-in-one personalised dashboard
See important information at a glance. Get weather updates, sports alerts, view your Google Calendar, and even set up notifications for Home Hub, your viewing reservations and more.
*Access to Google Calendar requires a Google account.
Ein an der Wand befestigter LG TV mit Mobiltelefon im Vordergrund. Der Vorgang der Einrichtung von Google Photos auf dem LG TV wird angezeigt.
Beyond curation, generate your dream artworks with true Generative AI from Google Gemini
Beyond existing content, create art exactly as you imagined with Google Gemini powered by Google Imagen. With a subscription, you can just tell your TV what you want and it generates artwork for you.
*A subscription includes 20 credits per month. One credit lets you generate one image.
*Upon launch, the service will only be available in 7 countries (Korea, USA, UK, France, Germany, Spain, Italy).
Smart settings adapt to changes in your environment
Always Ready & Screensaver
While saving energy, you can still enjoy and display your selected artworks or curated images through Gallery+ when the TV is off or not in use for a long time, turning it into a digital canvas.
AI Brightness Control
Your TV's built-in sensors detect light and adjust screen brightness accordingly to ensure optimised viewing in any lighting.
Motion Sensor
Motion detection lets your TV respond intelligently, switching modes depending on whether or not you're nearby.
*Screensaver is available with a subscription.
*Screensaver activates by default after 3 minutes of no video playback or no remote control activity. Users can adjust the time to 10, 20, or 30 minutes.
*Video content and background music are not supported in screensaver mode.
*Brightness sensors may vary by model.
*Motion sensors are only available on the M5 and G5 models only.
AI Sound Pro fine-tunes your sound for impact
Living room with a wall-mounted LG TV. Sound waves are graphically represented to fill the space showing how virtual 9.1.2 channels create a surround sound experience for the user.
All-encompassing surround sound with virtual 9.1.2 channels
Get the surround sound experience with just your LG TV. AI uses deep learning algorithms to make it feel as if sound is coming from 9.1.2 channels all around you.
A man playing guitar, a woman singing into a mic, and a man playing the piano are pictured. Soundwaves which are coming from them are seen to show sound emission and how sound quality is enhanced with Al Clear Sound.
AI Clear Sound
Precision tone correction enhances sound clarity for an exceptional audio experience.
LG NanoCell TV depicts a man on a motorcycle with purple abstract circles coming out of the wheel to visualize sound emission.
Dynamic Sound Booster powered by AI Processor
AI processing enhances TV sound for a more powerful sound experience.
Living room with a wall-mounted LG TV. Sound waves are graphically represented to fill the space showing how virtual 9.1.2 channels create a surround sound experience for the user.
All-encompassing surround sound with virtual 9.1.2 channels
Get the surround sound experience with just your LG TV. AI uses deep learning algorithms to make it feel as if sound is coming from 9.1.2 channels all around you.
A man playing guitar, a woman singing into a mic, and a man playing the piano are pictured. Soundwaves which are coming from them are seen to show sound emission and how sound quality is enhanced with Al Clear Sound.
AI Clear Sound
Precision tone correction enhances sound clarity for an exceptional audio experience.
*AI Clear Sound must be activated through the Sound Mode menu.
*Sound may vary according to the listening environment.
WOW Interface lets you control sound easier from your TV
LG Soundbar is below an LG UHD TV. On the TV screen is the UI for the soundbar and TV volume controls.
*Soundbar can be purchased separately.
*Sound Mode Control may vary by model.
*Please note that the service may not be available at the time of purchase. A network connection is required for updates.
*The soundbar models compatible with the TV may vary by region and country.
*LG TV remote usage is limited to certain features only.
Ultra Big TV
See all your favourite films, sports, and games on LG Ultra Big TV. Dive into high resolution on a super-scale screen.
LG TV with an impressively large screen mounted on a wall above a LG Soundbar in a modern style living room.
*UA73 comes in a maximum of 65 inches and inches may vary by region.
Gaming Portal turns your TV into the ultimate gaming hub
Play thousands of games directly on your LG TV with access to GeForce NOW, Amazon Luna, Blacknut, Boosteroid and now Xbox app! Enjoy a wide variety of gaming experiences—from AAA titles with gamepad to casual games playable with your remote.
*Support for the Gaming Portal may vary by country.
*Support for cloud gaming services and games within Gaming Portal may vary by country.
*Some gaming services may require a subscription and gamepad.
